内容简介

书名:Ask, Measure, Learn: Using Social Media Analytics to Understand and Influence Customer Behavior
出版社:O’Reilly Media
作者:Lutz Finger, Soumitra Dutta
出版年份:2014
电子书格式: pdf
简介:Dive deep into social media analytics with this guide. Learn how to use data to understand customer behavior, and effectively influence their actions. Discover actionable strategies for leveraging social media insights for business growth, from measuring key metrics to driving customer engagement. Master the art of asking the right questions, accurately measuring results, and transforming insights into impactful strategies.
ISBN:9781449336752, 14493

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