内容简介

书名:Experimental Methods in Survey Research
出版社:Wiley
作者:Mick P. Couper, Graham Kalton, Lars Lyberg, J. N. K. Rao, Norbert Schwarz, Christopher Skinner
出版年份:2019
电子书格式: pdf
简介:Dive into the world of survey research with “Experimental Methods in Survey Research.” This comprehensive guide by Mick P. Couper, Graham Kalton, Lars Lyberg, J. N. K. Rao, Norbert Schwarz, and Christopher Skinner (Wiley, 2019) explores advanced experimental designs and techniques. Learn how to minimize bias, maximize response rates, and analyze complex survey data. Ideal for researchers, students, and professionals in social sciences, market research, and public health, this book provides practical strategies and examples for conducting rigorous and impactful surveys. Enhance your survey methodology expertise and produce reliable research findings.
ISBN:9781119083740, 11190

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