Data Mining Techniques： For Marketing， Sales， and Customer Relationship Management（Gordon S. Linoff & Michael J. A. Berry）（JohnWiley 2011）epub,mobi,azw3,pdf格式kindle电子书下载，作者：

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Data Mining Techniques： For Marketing， Sales， and Customer Relationship Management（Gordon S. Linoff & Michael J. A. Berry）（JohnWiley 2011）

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书名：Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management
出版社：JohnWiley
作者：Gordon S. Linoff & Michael J. A. Berry
出版年份：2011
电子书格式： pdf
简介：Unlock the power of data mining for marketing, sales, and CRM success. This essential guide by Gordon S. Linoff & Michael J. A. Berry provides practical techniques and real-world examples to improve customer understanding, personalize marketing campaigns, and optimize sales strategies. Learn how to leverage data mining to enhance customer relationship management, predict customer behavior, and drive business growth. Ideal for marketing professionals, sales managers, CRM analysts, and data scientists seeking to harness the power of data for improved decision-making and better business outcomes. Master data mining algorithms and applications for a competitive edge.
ISBN：9780470650936, 04706