内容简介
书名:Sport Business Analytics : Using Data to Increase Revenue and Improve Operational Efficiency出版社:CRC Press;Auerbach Publications
作者:C. Keith Harrison; Scott Bukstein
出版年份:2017
电子书格式: pdf
简介:Unlock the power of data in sports business! This comprehensive guide, “Sport Business Analytics,” by C. Keith Harrison and Scott Bukstein, teaches you how to leverage data for increased revenue and operational efficiency. Learn practical strategies, case studies, and analytical techniques to enhance decision-making in areas like ticket sales, sponsorship, player performance, and more. Ideal for sports executives, analysts, and anyone seeking a data-driven approach to sports management. Improve your team’s performance and bottom line with the insights within.
ISBN:9781498761260, 97814
